afterlkp.blogg.se - Measuring web traffic tools

Ie, how people found your website.įirst, sign in to your Google Analytics account: FREE and actionable… How to find out where your website traffic has come from.

How to find out the performance of each page of your website How to change the date range in Google Analytics How to check website traffic – including pageviews, unique pageviews and sessions (and what those words mean!). If you haven’t got access to Google Analytics, or you want estimates on traffic from a website you do not own, check out this guide by our friends at IncomeDiary. If you don’t yet have Google Analytics installed, please contact your website developers or alternatively contact us at for support on how to ensure Google Analytics is connected to your website. I am assuming that you have a website with Google Analytics installed. This article is for those new to website Analytics. What you will learn here will enable you to make data driven decisions on how to adapt your marketing strategy to receive the best ROI. In this article we explore exactly what information to look at to help assess your most powerful marketing strategies. Selecting a region changes the language and/or content on ’s tough deciding where to spend your time and money when it comes to your marketing… but what if you could easily understand where you should be spending your budget AND exactly how many sales and enquiries each marketing tactic provided? Off-site is more about the wider web and how people are engaging with similar sites and content.

On and off-site web analytics: On-site web analytics is the data behind how people are using your site.

In contrast, page tagging is the utilisation of tags (small pieces of code) to understand the user journey and identify popular pages.

Logfile analysis vs page tagging: Logfile analysis, a record of server requests, is often used to identify how search engines are crawling your site.

The aim is to identify the key stages that lead to actions.

Customer lifecycle analytics: This examines the data behind the various touchpoints at which people have engaged with your site content.

For example, a click-through - which takes people from one page to another.

Click analytics: This tracks how users are engaging with your site by the clicks they make on your pages.

It breaks down by country, county and city.

Geolocation of visitors: This tells you where your visitors are in the world when they are using your site.